Toyotathon is an annual holiday sales event from the car company. It's a November tradition, where motorists are able to get some great deals on a Toyota. It's also a tradition for Green Bay Packers quarterback Jordan Love to begin absolutely dominating every game for the remainder of his teams' schedule.
It's a really, really weird phenomenon, and not based on anything scientific. But, for whatever reason, Love just happens to pick it up around the time that Toyotathon kicks off.
Unfortunately for the rest of the NFC North, and for the Detroit Lions, Love is seemingly getting into that fated groove earlier than anticipated. He just put on an absolute clinic against the New England Patriots in Week 9, and he was named the NFC's Offensive Player of the Week for that performance. Even with no run game, Love is carrying the Packers' offense in a hyper-competitive division.
For that, we've got him number one in these rankings. Let's dive into that placement, and how the rest of the division is faring headed into Week 10.
It does suck to dunk on Wentz, who was thrown to the wolves against the Buffalo Bills in Week 9. He was wholy unprepared for the kind of defensive attack that Jim Leonhard and the Bills would be throwing at him, and he just looked like a backup that was unprepared to step up for a team.
Wentz no longer has to worry about starting in Week 10, though. Minnesota saw his abysmal performance - two interceptions, zero passing touchdowns, and a passer rating of 8.9 - and went out to trade for former quarterback Kirk Cousins. Cousins has manned a fairly average Las Vegas Raiders team this season, acting as the stepping stone QB before the franchise committed to playing no. 1 overall pick Fernando Mendoza for the rest of the year.
He's familiar with their system, and is one of the only successful signal callers the Vikings have had under Kevin O'Connell. Minnesota's been struggling with their offense up until this point, and it feels like that tide will change with Cousins back in the fold.
Here's where things get a little tricky. Of course, the Bears won their Week 9 game against the Tampa Bay Buccaneers, and Williams threw for two touchdowns on the night. However, he got picked off four times, showing a bit of his old self at a time where the franchise, and its fans, firmly believe he can lead them to a Super Bowl.
This notion isn't totally bunk as a result of this game. However, the Bucs' defense is very strong - arguably one of their only strong points this season - and it won't be the last tough matchup for Williams to have to face. They play the Jacksonville Jaguars in Week 13, as well as the Vikings and Packers once more. Those are three really difficult defenses to navigate for Williams, but they could also provide some "iron sharpening iron" games for him ahead of the postseason.
Due to those four picks, though, it's only fair to slot him in at 3rd here.
Goff has been playing spectacularly this season, but he finally looked a bit off kilter against the Miami Dolphins in Week 9. They're don't roster a terrible defense, but it could be argued that it was more so the benching of Christian Mahogany in this game that might've left Goff struggling. He had zero touchdown passes and an interception, his second this season. He was also sacked three times.
Goff still managed to pass for 170 yards on decent efficiency, and that's all you can ask of him in such a surprisingly grueling game. Jahmyr Gibbs was there to save the day for Detroit's offense - as per usual - but it was surprising to see Goff post zero passing TDs when we've grown accustomed to at least one from him per game.
Now, onto the Toyotathon legend himself. Love won OPOTW behind 372 passing yards, three passing touchdowns, one rushing touchdown, and a pass rating of 153.2. He was simply sensational, and this is behind a shoddy offensive line and with a terrible ground game from Green Bay. He is their offense, period.
One thing that Love has done, and done extremely well, this season is get his passes off quickly. As Lombardi Ave. contributor Kalani Jones recently wrote of Love:
"Jordan's average time to throw is 2.47 seconds, which is the quickest average in the entire league. That means opposing defenses are in an extraordinarily unique pickle: defending a quick passing game that can threaten you deep. This is the epitome of making a defense defend every blade of grass, and it's the answer to how the Packers keep getting away from it. There's no playbook for it. For context, the last two season-long leaders in deep passing have averaged time to throw of 2.67 (LA Rams in 2025) and 2.7 (Colts in 2024)."
Love is making defenses pay despite the Packers' less-than-trustworthy offensive line, and he's remained one of the most accurate passers in the league as of late. Couple this with the fact that the Packers have one of the most explosive offenses in the league, and it's obvious that Love is just hitting a stride that'll be hard to disrupt at this point.
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